Saturday, March 6, 2010

It's Easier to Be Boring

If you are a remarkable radio personality you are an artist. The reason you are an artist is that you're doing personal work that's never been done before. You are not copying someone else or reading a script. You are putting yourself out there -- your feelings, your opinions, your thoughts, your ideas. It's damn hard work. The minute you put yourself on the line like that, the minute you say, this is what I really think and feel, this is my bit, I wrote it, what do you think, your fear kicks in. It becomes easier to make it average. It's easier to make it beyond reproach. It's really scary doing something original. You don't want to find yourself in the PD or GM's office getting criticized for this and that. It's easier to just be boring.